Lake Lure is a well-known destination for thousands of visitors each year from around the country, Canada, and abroad.  Located in western North Carolina, the town sits in the heart of Hickory Nut Gorge, east of Asheville.  The Rocky Broad River winds its way through a series of rapids down through Hickory Nut Gorge, and the crystal clear water flows through the valley that feeds Lake Lure.  The Town of Lake Lure encompasses 13.25 square miles including the Lake with a large central body of deep water, three long bays, an island of seven acres, and many small bays and inlets with a background of forest clad hills and mountains.  The climate is unusually temperate as Lake Lure lies in the “thermal belt” of the western North Carolina Mountains and foothills.

The Lake is the number one attraction and the reason so many families visit year after year.  National Geographic has called Lake Lure one of the most beautiful lakes in the world.  Visitors come to enjoy the 720 acres of lake, sparkling clean beach area, and the incredible Blue Ridge Mountain Range including Chimney Rock.

Lake Lure is also a great location for sports including swimming, golfing, hiking or serious rock climbing.  You can enjoy a wide variety of water activities, ranging from canoeing and fishing to pleasure boating and water skiing.  The Lake and surrounding rivers are full of numerous species of fish including Catfish, Rainbow Trout, and Brook Trout.  The area is also excellent for whitewater tubing, as well as motor and non-motorized boating.